- Marketing Plan
- Social Media
- Reputation Management
- Call Tracking & Lead Generation
Established in 1999, Southern Eye Associates has been committed to providing compassionate and comprehensive family eye care – from routine eye exams to surgery and disease treatment for complex eye conditions. Their highly trained, board-certified ophthalmologists and optometrists utilize state-of-the-art technology to accomplish this.
The main focus for Southern Eye was to increase brand recognition and generate new leads. This was accomplished by consistent posting on social media, with specific posts made to highlight doctors and staff in order to make them seem more personable and authentic to their audience.
With our focus still on brand recognition and lead generation, we implemented SEO tactics with the sole purpose of increasing Southern Eye’s phone traffic and overall leads.
Each month our teams review current ad buying strategies and call recordings using artificial intelligence to scale the quality of each lead so that we can create the most efficient ad buy in order to maximize our ROI for SouthernEye.